Ad Network for Affiliates: Traffic for Offers You Run
Affiliates need three things from a traffic source: a low entry cost, data granular enough to cut by source, and speed, because the offer that pays today may be gone next month. On Youtarget you can fund a small balance, launch in minutes, and read results down to the traffic source.
Running someone else's offer changes what matters. You do not control the landing page's terms, the payout, or how long the offer lives, so your margin comes almost entirely from buying traffic better than the next affiliate on the same offer.

- 6.1B
- impressions available a day
- 243
- countries with available traffic
What matters when you run other people's offers
- Tracker macros in the URL: country, device, OS, browser, traffic source
- Postback set up before launch, not after the first data is lost
- Bid per country, since the same offer pays the same everywhere but costs differently
- A click threshold per source decided in advance, to avoid cutting on noise
- Frequency capping, because repeat impressions rarely convert twice
- Speed of iteration: offers die, and a slow test outlives the offer
Who this is not for
- You need a managed buyer to run campaigns for you. Here you hold the controls.
- Your offer has no tracking: without a postback there is nothing to optimise towards.
- You are testing a single creative on a tiny budget and expect the system to learn from it.
Formats affiliates use most here
Popunder adsA full-screen page opened on click. No creative to produce, so it is the fastest format to get live.
Push adsA system notification with an icon and a title, delivered outside the browser and paid per click.
Native adsAn ad placed in content, styled in the site's own layout, for offers that need a sentence of context.
Video adsPre-roll and in-stream slots served over VAST, for offers that need to be shown rather than described.
Banner adsStandard IAB sizes in fixed placements, the format with the widest publisher inventory.
Interstitial adsA full-screen block shown between two screens, at a moment when attention is already interrupted.
In-page push adsThe same notification card, but drawn inside the page, so no operating-system permission is involved.
Why buy traffic on Youtarget
A self-serve DSP with its own traffic and RTB access to external supply.
Targeting that goes deep
Country, city, device, OS, browser, connection type, carrier, set separately per campaign and changed while it runs.
Retargeting on your own events
Audiences are built from the events you report: a visit, a registration, a paid order. A campaign targets them or excludes them.
Optimisation on your data
Send conversions back with a postback and the system bids towards them instead of towards clicks.
Automated rules on triggers
Set a trigger once and the campaign acts on it: a weak zone gets switched off, the bid for a country or an hour gets moved.
Statistics down to the source
Traffic-source level reporting in real time, so a placement that spends without converting is visible the same day.
CPM, CPC and CPA
Pick the model that matches the offer, and switch it without rebuilding the campaign.
Blocklists and allowlists
Exclude a source or keep only the ones that work, at campaign level, as the picture clears.
Antifraud on the platform side
Bots and invalid clicks are filtered out before they are billed, so the numbers you optimise on come from people.
That makes two things decisive: how cheaply you can test, and how precisely you can see which slice of traffic converted. Everything else (creative polish, format preference, clever targeting) is downstream of those two.
A test that answers one question
The mistake that costs affiliates the most is testing several things at once: two countries, three formats, five creatives, one budget. The result is a number that cannot be attributed to anything.
Run one country, one format, one offer. When it works, the next test extends exactly one variable. This is slower per test and much faster to a working campaign.
How much to put behind a test
Enough to reach a conversion count that stops moving with each new data point. If the offer's payout means that number is unaffordable, the offer is not testable at your budget. Which is itself a useful answer.
When to stop
Decide the click threshold per source before launch. Cutting a source at 40 clicks is guessing; at 400 it is a decision. Writing the number down beforehand is what stops the spend counter from making it for you.
What it costs to start
Fifty dollars and no commitment beyond it, which is the point for anyone running someone else's offer: the risk of the test stays the size of the test.
Spend the first of it on tracking rather than on volume. A campaign launched without macros in the URL and a postback on the paid event produces numbers you cannot act on, and re-running it later costs more than setting it up correctly did.
Tracking is the whole advantage
Two affiliates on the same offer, in the same GEO, with the same creative, get different results because one of them knows which sources convert. That knowledge comes from macros passed in the URL and a postback that fires on the paid event.
Set both up before the first campaign. Data you did not collect cannot be recovered, and the first campaign is the one that generates the most learning per dollar.
Which offers fit which format
Offers that a cold visitor understands in one screen (sweepstakes, utilities, VPN, dating registrations) work on popunder and push, where there is no room for explanation.
Offers that need a moment of framing (finance leads, nutra, considered purchases) do better in native, where the visitor arrives from content already reading.
When an offer underperforms everywhere, test it against a sweepstakes offer on the same traffic. If the sweepstakes converts and yours does not, the problem is the offer or the page, not the source.
Scaling without breaking what works
Raising a working campaign's budget changes which inventory you win, so the traffic mix shifts and has to prove itself again. Steps of 30 to 50 percent keep the change readable; doubling makes the result unattributable.
When bid increases stop adding volume, the market is bought out. That is the moment to open the next GEO rather than keep paying more for what you already had. The volume table per country tells you where to look.
Affiliates, media buyers and agencies
An affiliate optimises for margin on someone else's offer and has to move fast because the offer is temporary. Low entry cost and source-level data matter most.
A media buyer usually runs a single advertiser's budget with longer horizons and larger volumes, which shifts the emphasis to scaling and stability.
An agency runs several advertisers and needs reporting that survives being shown to a client.
The platform is the same; what differs is which numbers you look at first.
For affiliates: frequently asked questions
There is no monthly commitment. You fund a balance and spend it. The practical minimum is whatever reaches a meaningful conversion count in one country for the offer you are running.
Popunder for the first test: no creative production, the largest volume and the cheapest answer to whether a GEO responds to your offer. Move winners to push for scale and use native for offers that need context.
Yes: macros for country, device, OS, browser and traffic source can be passed in the URL, and conversions can be returned by postback. Set both up before the first campaign, because uncollected data cannot be recovered.
Decide the click threshold per source before launch and hold to it. Cutting at 40 clicks is guessing; at 400 it is a decision. The temptation to cut early is strongest exactly when the data is weakest.
Run a simple sweepstakes offer on the same traffic. If it converts and yours does not, the traffic is fine and the problem is the offer or the landing page. That single test saves a lot of budget.
Minutes for popunder, since no creative is needed. Push and native take as long as preparing creatives. Nothing in the flow requires a sales call or contract negotiation.
Start buying traffic on Youtarget
Register, top up the account and launch a campaign yourself: no sales call, no contract negotiation and no minimum monthly spend.